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The Wax and the Wane of the Web
I offer a single bit of advice to friends and family when they become new parents: When you start to think that you’ve got everything figured out, everything will change.…
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To Ignite a Personalization Practice, Run this Prepersonalization Workshop
Picture this. You’ve joined a squad at your company that’s designing new product features with an emphasis on automation or AI. Or your company has just implemented a personalization engine.…
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User Research Is Storytelling
Ever since I was a boy, I’ve been fascinated with movies. I loved the characters and the excitement—but most of all the stories. I wanted to be an actor. And…
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From Beta to Bedrock: Build Products that Stick.
As a product builder over too many years to mention, I've lost count of the number of times I've seen promising ideas go from zero to hero in a few…
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An Holistic Framework for Shared Design Leadership
Picture this: You’re in a meeting room at your tech company, and two people are having what looks like the same conversation about the same design problem. One is talking…
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I Post Every Day on LinkedIn: Here’s How I Show Up, Even on Low-Motivation Days
Since August 2024, I’ve posted on LinkedIn daily without missing a beat. Here’s my exact system for posting consistently, even when I didn’t feel like showing up.Raise your hand if…
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How We Encourage Self-Improvement at Buffer
In this article, Suzanne, Buffer's Operations Manager, goes in-depth on how we encourage self-improvement at Buffer.Raise your hand if you’ve ever bought something you saw in a social media ad.…
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13+ Free Social Media Calendar Templates to Help You Plan Your Content
From downloadable PDFs to spreadsheets to tools, here are over a dozen free calendar templates to help you plan your social media content — in the way that makes the…
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11 Trending Reels on Instagram to Boost Your Reach Right Now
Here are some easy Instagram Reels trends to add to your content calendar (and yes, they’re actually fun to make).Raise your hand if you’ve ever bought something you saw in…
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The 11 Best AI Video Editors for Creators and Marketers, Tried and Tested (+ Bonus AI Tool)
Take your content from simple to studio quality: Here’s a look at some of the best AI video editors available, who they’re best for, and how much they cost. Raise…