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An Holistic Framework for Shared Design Leadership
Picture this: You’re in a meeting room at your tech company, and two people are having what looks like the same conversation about the same design problem. One is talking…
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Design Dialects: Breaking the Rules, Not the System
"Language is not merely a set of unrelated sounds, clauses, rules, and meanings; it is a totally coherent system bound to context and behavior." — Kenneth L. Pike The web…
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Design for Amiability: Lessons from Vienna
Today’s web is not always an amiable place. Sites greet you with a popover that demands assent to their cookie policy, and leave you with Taboola ads promising “One Weird…
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Do Posts with Links Affect Content Performance on X?
We analyzed 18.8 million X posts from 71,000 accounts to uncover how link posts really perform in 2025. At Buffer, we build with customers, not just for them. If you’ve…
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Everything I’m Trying to Grow to 1,000 Followers on Threads
In this article, I detail everything I'm trying to grow to 1,000 followers on Threads.At Buffer, we build with customers, not just for them. If you’ve seen my LinkedIn posts…
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13 Trending Songs on TikTok in 2025 (+ How to Use Them)
An up-to-date list of the most viral songs and sounds on TikTok in 2025 — and how to use them to boost your content.At Buffer, we build with customers, not…
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18 Small Changes That Made Buffer a Little Better in 2025
From faster bug resolutions to smoother workflows, these quiet improvements made Buffer more reliable and consistent for creators in 2025.At Buffer, we build with customers, not just for them. If…
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How to Make Your LinkedIn Profile Stand Out: 30+ Tips
You need a super compelling profile to enhance your online visibility and gain trust. Here are some top tips for creating a great LinkedIn profile.At Buffer, we build with customers,…
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6 Instagram Analytics Tools That Will Help You Grow Your Audience in 2025
Instagram analytics can be a goldmine of insights to help you grow. This article will share which metrics you should monitor and the analytics tools that can help.At Buffer, we…
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TikTok Marketing: The Complete 2025 Guide to Form Your Strategy (For Creators and Brands)
Here’s everything you need to know about TikTok marketing — all features, how to build your strategy, and advanced principles. Learn with real examples and expert tips.At Buffer, we build…