Posted inBlog
User Research Is Storytelling
Ever since I was a boy, I’ve been fascinated with movies. I loved the characters and the excitement—but most of all the stories. I wanted to be an actor. And…
Posted inBlog
From Beta to Bedrock: Build Products that Stick.
As a product builder over too many years to mention, I've lost count of the number of times I've seen promising ideas go from zero to hero in a few…
Posted inBlog
An Holistic Framework for Shared Design Leadership
Picture this: You’re in a meeting room at your tech company, and two people are having what looks like the same conversation about the same design problem. One is talking…
Posted inBlog
Design Dialects: Breaking the Rules, Not the System
"Language is not merely a set of unrelated sounds, clauses, rules, and meanings; it is a totally coherent system bound to context and behavior." — Kenneth L. Pike The web…
Posted inBlog
Design for Amiability: Lessons from Vienna
Today’s web is not always an amiable place. Sites greet you with a popover that demands assent to their cookie policy, and leave you with Taboola ads promising “One Weird…
Posted inBlog
How to Go Viral on TikTok: 10 Actionable Tips (With Examples)
There are various strategies to increase your chances of achieving viral success on TikTok. This article will share 10 such tips.As an Engineering Manager at Buffer, I write a lot…
Posted inBlog
6 Must-Try Instagram Story Ideas for Your Next Post
To get the attention of the massive audience for Instagram Stories, you’ll need to get creative. Here are some genius story ideas (with examples!) that you can apply to your…
Posted inBlog
How a Simple Google Sheet Helped Me Post Consistently on LinkedIn for the First Time in 5 Years
Here's the framework and a simple Google Sheets template that changed things for me, along with how to replicate it yourself. As an Engineering Manager at Buffer, I write a…
Posted inBlog
8 of the Best AI Productivity Tools to Help You Optimize How You Work
As a self-proclaimed tools nerd, I’m testing the ever-growing list of AI productivity tools on the market. These are the ones I keep coming back to.As an Engineering Manager at…
Posted inBlog
9 Genius Ideas to Steal for Your Black Friday + Cyber Monday Marketing Campaigns (with Real-life Examples)
Black Friday and Cyber Monday marketing guidance to help you stand out from the crowd in 2025 — complete with tried-and-tested examples.As an Engineering Manager at Buffer, I write a lot…