Month: October 2025

In this article, we assess the impact of X Premium on the performance of posts.At Buffer, security has always been a balance: keeping our customers’ accounts safe while making login…

Stop chasing the tail-end of Instagram audio trends — here are the latest trending songs on Instagram in October 2025.At Buffer, security has always been a balance: keeping our customers’…

Here’s why and how we replaced SMS authentication with email and authenticator apps.At Buffer, security has always been a balance: keeping our customers’ accounts safe while making login as seamless…

“Any comment?” is probably one of the worst ways to ask for feedback. It’s vague and open ended, and it doesn’t provide any indication of what we’re looking for. Getting…

I’m not sure when I first heard this quote, but it’s something that has stayed with me over the years. How do you create services for situations you can’t imagine?…

We’ve been having conversations for thousands of years. Whether to convey information, conduct transactions, or simply to check in on one another, people have yammered away, chattering and gesticulating, through…

In the 1950s, many in the elite running community had begun to believe it wasn’t possible to run a mile in less than four minutes. Runners had been attempting it…

Antiracist economist Kim Crayton says that “intention without strategy is chaos.” We’ve discussed how our biases, assumptions, and inattention toward marginalized and vulnerable groups lead to dangerous and unethical tech—but…

Do you remember when having a great website was enough? Now, people are getting answers from Siri, Google search snippets, and mobile apps, not just our websites. Forward-thinking organizations have…

Do you find yourself designing screens with only a vague idea of how the things on the screen relate to the things elsewhere in the system? Do you leave stakeholder…