User Research Is Storytelling

User Research Is Storytelling

Ever since I was a boy, I’ve been fascinated with movies. I loved the characters and the excitement—but most of all the stories. I wanted to be an actor. And…
Marketing That Connects and Converts

Marketing That Connects and Converts

Marketing That Connects and Converts written by John Jantsch read more at Duct Tape Marketing Listen to the full episode:   Overview In this episode of the Duct Tape Marketing…
Asynchronous Design Critique: Giving Feedback

Asynchronous Design Critique: Giving Feedback

Feedback, in whichever form it takes, and whatever it may be called, is one of the most effective soft skills that we have at our disposal to collaboratively get our…
Asynchronous Design Critique: Getting Feedback

Asynchronous Design Critique: Getting Feedback

“Any comment?” is probably one of the worst ways to ask for feedback. It’s vague and open ended, and it doesn’t provide any indication of what we’re looking for. Getting…
Designing for the Unexpected

Designing for the Unexpected

I’m not sure when I first heard this quote, but it’s something that has stayed with me over the years. How do you create services for situations you can’t imagine?…
Voice Content and Usability

Voice Content and Usability

We’ve been having conversations for thousands of years. Whether to convey information, conduct transactions, or simply to check in on one another, people have yammered away, chattering and gesticulating, through…
Sustainable Web Design, An Excerpt

Sustainable Web Design, An Excerpt

In the 1950s, many in the elite running community had begun to believe it wasn’t possible to run a mile in less than four minutes. Runners had been attempting it…
Design for Safety, An Excerpt

Design for Safety, An Excerpt

Antiracist economist Kim Crayton says that “intention without strategy is chaos.” We’ve discussed how our biases, assumptions, and inattention toward marginalized and vulnerable groups lead to dangerous and unethical tech—but…